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Transform Loyalty into your Enterprise Growth Engine

GRAVTY® is the enterprise growth platform that connects every customer signal, partner, and touchpoint at ecosystem scale; so your loyalty program stops being a cost center and starts compounding revenue across your entire business.

The brands that turn loyalty into growth run on

Airlines, hospitality, retail, CPG, banking, and telco ecosystems.
Here's how.

WestJet Rewards serving 10M+ travelers across 100+ destinations.
Airline · Canada

Canada's second-largest airline transformed loyalty with more personalized, flexible, and rewarding member experiences

GRAVTY® powers WestJet Rewards, serving 10M+ travelers across 100+ destinations with real-time tier progression, personalized rewards, and an ever-expanding partner ecosystem. WestJet reimagined its entire program: new currency, new partners, new experience. Complete transformation, zero disruption.

  • 10M+Travelers served
  • 100+Destinations
  • ZeroDisruption migration
OXXO storefront — the 33,000-store retail face of Spin Premia by FEMSA across Latin America.
Retail · Latin America

Latin America's largest retail coalition grew loyalty-driven revenue by 554% in three years

GRAVTY® turned Spin Premia into FEMSA's most powerful growth engine, transforming a loyalty program into the revenue heartbeat of an entire retail ecosystem, delivering real-time engagement across 33,000 stores.

  • 46%Monthly Active Users
  • 147%Growth in Average Ticket Size
  • 1B+Loyalty-influenced Engagements / yr
Magenta Moments members celebrating Deutsche Telekom's loyalty program at a stadium.
Telco · Europe

Europe's largest telco engages customers across 9 countries, 4,000 partners in 13 languages

GRAVTY® powers Magenta Moments, Deutsche Telekom's loyalty program serving 10M+ members. In three years, partner locations grew from 1,000 to 25,000. Loyalty became the connective tissue of a continent-scale growth engine.

  • 48%Monthly Active Customers
  • 625×Growth in Partner Ecosystem
  • 25×Growth in Partner Locations
GHA DISCOVERY 40 hotel brands and 1,000+ properties across 100+ countries.
Hospitality · Global

The world's largest independent hospitality alliance grew total revenue by 146% and direct bookings by 29%

GRAVTY® powers GHA DISCOVERY, uniting 40+ hotel brands and 1,000+ properties across 100+ countries. Real-time earning and redemption of DISCOVERY Dollars turned a guest perk into a direct revenue driver.

  • 29%Surge in Direct Bookings
  • 55%Spike in D$ Redemption
  • 15%Increase in cross-brand Stays
Emirates Skywards Everyday lifestyle rewards across the UAE.
Airline · UAE

The world's first airline everyday rewards program, turning daily spending into miles, and miles into deeper loyalty

GRAVTY® powers Emirates Skywards Everyday, the lifestyle rewards program that redefines airline loyalty beyond flights. Members earn and redeem Skywards Miles on everyday spending across 400+ partners and 2,000+ outlets, turning daily transactions into meaningful loyalty moments while driving greater mindshare, engagement, and brand affinity.

  • 66%Active Members
  • 12.7Avg Transactions / Month
  • 80%Reduction in Partner Onboarding Time
Majid Al Futtaim SHARE Rewards uniting malls, retail, restaurants, hotels, and leisure across the Middle East.
Lifestyle Coalition · Middle East

One of the Middle East's largest lifestyle loyalty ecosystems drives deeper engagement, higher revenue, and stronger cross-brand behaviors

GRAVTY® powers SHARE Rewards, Majid Al Futtaim's integrated loyalty program uniting malls, retail, restaurants, hotels, and leisure across the region. Serving 15M+ members across diversified group companies and external partners, SHARE turns everyday experiences into delightful moments, driving engagement, cross-brand spend, and revenue growth at scale.

  • 50%Active Customers
  • 35%Increase in Cross-Brand Engagement
  • 4.5MIndividualized Offers / Month
Coca-Cola FEMSA Premia Juntos+ B2B loyalty program for 1.5M SMBs across Latin America.
B2B CPG · Latin America

The world's largest Coca-Cola bottler turned 1.5M SMB partners into a loyalty-driven growth engine

GRAVTY® powers Premia Juntos+, the B2B loyalty program of Coca-Cola FEMSA, engaging 1.5 million SMBs across Latin America with personalized offers, gamification, and dynamic promotions designed to drive incremental revenue and long-term partner value.

  • 90%Monthly Active Customers
  • 14.3%Increase in Revenue (2025)
  • 25%Increase in Operating Income
The Forrester Wave™ · Loyalty Platforms · Q4 2025

Strong Performer.
Praised for reliability, partnership, and personalization.

"Customers praise Loyalty Juggernaut's reliability and strong partnership mindset, specifically calling out support responsiveness and executive engagement. The platform's personalization and multi-partner capabilities exceed customer expectations." The Forrester Wave™: Loyalty Platforms, Q4 2025
Download the report ↓ Contact us
Loyalty Juggernaut positioned in the Strong Performer band of the Forrester Wave Loyalty Platforms Q4 2025.
The Platform

One platform.
Infinite possibilities

GRAVTY® is the only loyalty solution built to support every program model. Brand-led, multi-partner, ecosystem-driven, subscription-based, or co-brand. Across B2C, B2B, B2B2C, and B2E segments. GRAVTY® delivers the flexibility and adaptability to bring your vision to life.

GRAVTY® AI

Grow member lifetime value, powered by agentic AI

GRAVTY® Agentic AI predicts behavior, personalizes engagement, detects fraud, creates offers, and recommends next-best actions to maximize loyalty performance. At its core is Compass, our Agentic AI interface, helping teams understand program performance, uncover growth opportunities, and make smarter decisions with confidence. Built to act. Built to perform.

Explore GRAVTY® AI →
Offers & Promotions Management

Personalized incentives, profitable conversions

Leverage AI-powered, real-time personalization to deliver dynamic incentives, gamified promotions, and experiential rewards that influence behavior, increase conversion, and maximize customer lifetime value.

Explore Offers & Promotions →
Ecosystem Partnership Management

Empowered partnerships, accelerated growth

Advanced partnership management with self-service onboarding, partner intelligence, offer management, and automated settlement. Expand member value, unlock new revenue streams, and build a rich foundation of first-party data that fuels enterprise growth.

Explore Ecosystem Management →
Customer Data Management

Unified profiles, actionable insights

360-degree customer view with real-time data, advanced segmentation, and AI insights. Personalize engagement, predict needs, and ensure data privacy in a cookie-less world.

Explore Customer Data →
GRAVTY® AI-Scan

Frictionless rewards, deeper engagement

AI-powered receipt scanning for instant rewards and personalized offers in offline retail. Enhance data collection and bridge in-store and digital experiences.

Explore GRAVTY® AI-Scan →
GRAVTY® Intelligence

Real-time insights, smarter decisions

Real-time analytics with pre-built KPIs and AI-driven insights. Track performance, optimize engagement, and maximize profitability with data-driven decision-making.

Explore GRAVTY® Intelligence →
FIDIVIO

Turn loyalty into a predictable growth asset

FIDIVIO gives finance, loyalty, and executive teams a real-time view of loyalty economics. From IFRS-compliant accounting and liability management to scenario planning and profitability analysis, FIDIVIO replaces spreadsheets and delayed reporting with clarity, control, and confidence.

Explore FIDIVIO →
GRAVTY® allows us to move faster and react to what customers actually want. We've seen the platform evolve, and that's important for us. We're building something that keeps evolving, because customer expectations don't stand still.
Nereida Fundo
Loyalty Operations · Deutsche Telekom · Magenta Moments

The scale runs at today

100M+
Members on a single tenant
121M+
Events processed per hour
<50ms
Average response time at the API layer
99.999%
Enterprise uptime
80+
Programs managed globally
16
Verticals driving enterprise growth on GRAVTY®
110
Countries with programs in production
Zero
Failed implementations
Technology

: world's most advanced
loyalty technology

GRAVTY® is the industry's first cloud-native, enterprise-class, patented technology for loyalty programs and ecosystems, reshaping the loyalty program landscape through advanced AI, serverless, and autonomous capabilities.

01 · Serverless First

Limitless scale,
unmatched performance

GRAVTY® is built serverless-first to deliver unlimited scalability, high availability, and real-time performance, effortlessly managing thousands of partners, millions of members, billions of transactions, and complex ecosystems at once.

An isometric data landscape where floating teal UI cards (profile, analytics chart, network, chat, payment, dashboard) are connected by glowing data streams that flow through a circuit-board terrain.
02 · AI-First

Smarter, faster,
more engaging

GRAVTY® is an AI-first platform that empowers loyalty teams with predictive insights, autonomous decisions, and hyper-personalized experiences, driving faster engagement, smarter content, and efficient program innovation.

GRAVTY connects a central platform out to every loyalty touchpoint — data, mobile, code, partners, storefronts, IoT, analytics, identity, and more — via a network of teal connections.
03 · API-First

Seamless integrations,
endless possibilities

With its comprehensive set of APIs, support for a range of integration patterns, and a rich catalog of prebuilt connectors, GRAVTY® makes integration effortless, ensuring your loyalty program connects seamlessly across customer touchpoints, ERP, CRM, and IoT or any other systems.

04 · Adaptable

Configure it
your way

GRAVTY® gives you the flexibility to shape your loyalty program with an extensible data model, patent pending flexible deployment architecture that adapts to your unique business needs, and data residency requirements. With GRAVTY®, you're in control. No rigid structures, no limitations.

05 · Autonomous

Always on and
self-healing loyalty programs

GRAVTY® takes autonomous business monitoring to the next level. With intelligent, award-winning, alerting, and automated resolution, GRAVTY® ensures commercial integrity, operational reliability, and consistent customer experience at scale, helping brands detect, respond, and adapt to unusual events effortlessly.

AWS is proud to support Loyalty Juggernaut's GRAVTY® platform as it sets new benchmarks in performance, scalability, and reliability for loyalty ecosystems. By leveraging AWS' serverless capabilities, including AWS Lambda, ECS Fargate, DynamoDB, and RDS, GRAVTY® has achieved a dynamic, high-performance architecture optimized for today's fast-growing, data-intensive loyalty programs.
Josh Kahn
Worldwide Tech Lead for Serverless at AWS

Enterprise security, independently verified

SOC 1 + SOC 2 Type II audited by Deloitte. ISO/IEC 27001 + 27018 + 22301 certified. GDPR compliant.

SOC 1 · Type II
Audited by Deloitte
SOC 2 · Type II
Audited by Deloitte
ISO/IEC 27001
Information security
ISO/IEC 27018
Cloud PII protection
ISO/IEC 22301
Business continuity
GDPR
DPO appointed
Integrations

Plays nice with the rest of your stack

100+ prebuilt integrations across CRM, Martech, PoS, PMS, PSS, ERP, IDPs, Commerce Media, eCommerce, Frontier AI, EDW, Social Media, Mobile tech, and more.

See all integrations →
Patents · Awards · Industry firsts

The pinnacle of loyalty innovation

GRAVTY® is the industry's only enterprise loyalty platform with USPTO-granted patents covering foundational capabilities that are becoming essential to modern loyalty ecosystems. Trusted by leading global brands, GRAVTY® helps future-proof loyalty strategies in a rapidly evolving world.

Patents

USPTO recognized firsts

Patent · Visual Rules

Industry's fastest path from strategy to campaign execution.

Simplify complex loyalty logic with our visual, drag-and-drop rules engine. Design, test, and deploy sophisticated rules with unparalleled ease and speed.

View patent Watch demo
Patent · Mass Individualization

AI-powered individualization: 1:1 personalized experiences at scale.

Individualize every loyalty campaign across your entire member base dynamically. Automation that harnesses AI to effortlessly achieve what we call "mass individualization".

View patent
Patent · Multidimensional First-Party Data

Turn every customer behavior, influence, and transaction into actionable, multidimensional first-party intelligence.

Unlock precision targeting, innovative game mechanics and smarter engagement with high-impact, hard-to-detect insights. Our patented approach to generating multidimensional first-party data.

View patent
Patent · Point Escrow

AI-powered fraud prevention: ensure commercial integrity of your loyalty program.

Protect against financial loss, erosion of customer trust, and compromised program integrity with our patented, real-time, AI-powered fraud controls for the loyalty industry.

View patent
We rolled everybody over in a day and a half, and then really no follow-up issues. We're very happy with the platform, the performance improvements we've seen, the successful migration, and the strength of the partnership overall.
Christine Woodcock
Loyalty Program Leader · WestJet Rewards
Awards

Champions of loyalty excellence

Our award-winning innovations, GRAVTY® Pulsar™, AI-Sense, and Visual Rules, consistently earn accolades from the industry's most revered authorities.

Loyalty Juggernaut team receiving the GRAVTY® Pulsar award at Loyalty & Awards, Rio de Janeiro.
Award · Gen-AI Loyalty Agent · 2023

Pulsar™

Gen-AI powered loyalty agent that enhances human potential, driving creativity, efficiency, and innovation. Transforms how loyalty professionals deliver personalized experiences.
Loyalty Juggernaut team receiving the GRAVTY® AI-Sense award at Loyalty & Awards, Madrid.
Award · AI Monitoring · 2022

AI-Sense

AI-powered monitoring framework to detect, alert, and remedy anomalies. Ensures commercial integrity and operational reliability of your loyalty program.
Loyalty Juggernaut team receiving the GRAVTY® Visual Rules award at Loyalty & Awards, Dubai.
Award · Visual Rules · 2021

Visual Rules

Easy-to-use interface to implement highly innovative and differentiated strategies that drive engagement, profitable customer behaviors, lifetime value, and profitability.
LJI was not trying to put us into their box. They were adapting to our needs. There were functionalities that we didn't even think about.
Folker Heim
Chief Operating Officer · Global Hotel Alliance · GHA DISCOVERY
Analyst recognition

Recognized by leading industry analysts

Gartner and Forrester recognize Loyalty Juggernaut and GRAVTY® as a leading loyalty technology and full-service provider.

Market Guide for Loyalty Program Vendors, 2025

Listed as a representative vendor.

Loyalty Technology Solutions Landscape, 2025

Strong Performer in The Forrester Wave™ · Loyalty Platforms, Q4 2025.

The real risk is inaction

Loyalty technology is moving fast. Agentic AI, ecosystem orchestration, and real-time intelligence are reshaping how the next generation of programs work. The sooner you start, the more you'll shape what's coming.

Contact us →